A meeting of art and matter, of memory and vision
Baldinini continues its path of connection with the world of art and creative excellence, collaborating with artist Elena El Asmar on a project that intertwines poetry and matter in a profound dialogue between identity, emotion, and aesthetic research. On the occasion of Gallery Weekend Berlin, the Baldinini boutique on Kurfürstendamm will showcase in its window one of the works from the collection "L’esercizio del lontano" by the Italian-Lebanese artist: a glass sculpture covered by an elastic lace pattern that engages in a dialogue with the light and sophisticated textures of Baldinini's Flower Mesh line.
The transparency of the uppers, the interplay of light and shadow, and the chiaroscuro of the displayed models blend into a shared, visual, and sensorial narrative. "Unveiling" – under the artistic direction and direction of Matete Martini – premieres at the Via della Spiga store during Milan Design Week, with a video installation that reveals the backstage and expresses the essence of the project. "Unveiling" is a poetic dialogue between minds that create and hands that shape. An invitation to discover new connections between fashion, art, memory, and revelation.
Elena El Asmar, artist and designer, is co-founder of Madeinfilandia in Tuscany and Spazio C.O.S.M.O. in Milan. Her work revolves around the themes of memory and the “mystery of the everyday,” drawing inspiration from childhood travels in Lebanon. Her creations, characterized by geometric patterns and tactile textures, blend tradition, modernity, elegance, and poetry.
The artwork exhibited in Berlin originates from an intimate process of memory reconstruction. Elena El Asmar gives form to landscapes suspended between memory and imagination, evoking her childhood stays in Lebanon—cities of towers and minarets—and transforming them into fragile and crystalline architectures. Her sculptures, made with transparent glass vessels and covered in patterns inspired by oriental filigree, narrate a cultural heritage that transcends time and distance, becoming a symbol of shared and living memory.
Subscribe to our newsletter, discover news and information on Baldinini World
We like to listen to our customers. For any information you may need on products, returns and shipments, please contact us. Baldinini srl, It vat nr. 01727100404
© 2025 Baldinini SRL, VIA RIO SALTO I, 47030 SAN MAURO PASCOLI (FC), ITALY, T. +39 0541 932898 | P.iva 01727100404